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AMZN
Volume: 129.06M

Amazon (AMZN) Stock Forecast & Price Target

Amazon (AMZN) Analyst Ratings

Based on 38 analyst ratings
Buy
Strong Buy 47%
Buy 47%
Hold 5%
Sell 0%
Strong Sell 0%

Bulls say

Amazon.com is currently valued at $1.540T and has significant potential for growth in the future with its strong AWS segment and ecommerce sales performance across online channels. From a third person perspective, Amazon's future outlook appears bright due to the strong performance of its AWS segment, with a backlog of $364 billion and potential for chip sales to drive revenue to $50 billion. In addition, the company's successful fundraising efforts and record-breaking sales during Prime Day 2026 and 2027 show potential for continued growth in the ecommerce market. Despite concerns about competition and market conditions, Amazon's strong financials and projected capex of $300 billion demonstrate a solid foundation for future expansion. With a current valuation of $1.540 trillion, Amazon is positioned for long-term success in the retail and technology industries.

Bears say

Amazon.com is currently facing a number of challenges including intense competition in its retail, advertising, and cloud segments, as well as escalating costs due to increased investments in AI and automation. These factors are putting pressure on the company's margins and profitability, and there is no guarantee that these investments will ultimately pay off. Additionally, Amazon is facing risks from changes in global regulatory policies and potential disruptions to digital ad spending. The recent announcement of layoffs and reductions in corporate roles also raise concerns about the company's long-term growth potential. Furthermore, with data center input cost inflation and a tightening supply for AWS, there is a possibility that Amazon may have to increase prices, which could negatively impact demand. These challenges and uncertainties make it difficult to have a positive outlook on Amazon's stock.

Amazon (AMZN) has been analyzed by 38 analysts, with a consensus rating of Buy. 47% of analysts recommend a Strong Buy, 47% recommend Buy, 5% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Amazon and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Amazon (AMZN) Forecast

Analysts have given Amazon (AMZN) a Buy based on their latest research and market trends.

According to 38 analysts, Amazon (AMZN) has a Buy consensus rating as of Aug 1, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $318.92, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $318.92, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Amazon (AMZN)

Volume: 129.06M

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