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PLNT
Volume: 1.37M

Planet Fitness (PLNT) Stock Forecast & Price Target

Planet Fitness (PLNT) Analyst Ratings

Based on 14 analyst ratings
Buy
Strong Buy 36%
Buy 36%
Hold 29%
Sell 0%
Strong Sell 0%

Bulls say

Planet Fitness is expected to have a slower than expected second half of the year, leading to flat SSS growth and negative membership growth. Uncertainty around pricing and a slower than expected adoption of the Summer Pass program for high school students may also have a negative impact on the company's performance. However, the company does have plans for expansion and potential revenue growth in the future through initiatives like digital investments and the conversion of White Card members to the premium Black Card membership.

Bears say

Planet Fitness is facing potential risks and challenges, including macroeconomic factors, competition, and supply chain disruptions, which may impact its financial performance. However, its highly franchised model and favorable industry trends, along with a focus on sustainability and improvements in member experience, offer potential for future growth. Investors may find the stock attractive due to its stable revenue sources and low valuation, but there are also concerns about the reliance on pricing for growth and potential challenges with marketing and increased competition. The company has lowered its guidance for the fiscal year and is facing challenges with new memberships, leading to a neutral outlook on the stock.

Planet Fitness (PLNT) has been analyzed by 14 analysts, with a consensus rating of Buy. 36% of analysts recommend a Strong Buy, 36% recommend Buy, 29% suggest Holding, 0% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Planet Fitness and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Planet Fitness (PLNT) Forecast

Analysts have given Planet Fitness (PLNT) a Buy based on their latest research and market trends.

According to 14 analysts, Planet Fitness (PLNT) has a Buy consensus rating as of Sep 16, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $69.43, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $69.43, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Planet Fitness (PLNT)

Volume: 1.37M

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