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Roku (ROKU) Stock Forecast & Price Target

Roku (ROKU) Analyst Ratings

Based on 35 analyst ratings
Buy
Strong Buy 29%
Buy 37%
Hold 29%
Sell 3%
Strong Sell 3%

Bulls say

Roku reported a strong performance in fourth quarter 2024 with revenue of $1.201 billion, a 22% year-over-year increase that surpassed expectations by approximately $60 million, underscoring the company’s robust growth trajectory. The Roku Channel achieved a record high share of U.S. streaming time at 4.9%, reflecting enhanced user engagement and the potential for further growth through strategic content partnerships and user experience improvements. Additionally, Roku is well-positioned for continued financial health, with management aiming to accelerate platform revenue growth in 2025, supported by a stable revenue outlook, significant cash reserves exceeding $2 billion, and no debt on its balance sheet.

Bears say

Roku faces significant risks that may adversely affect its financial performance and stock outlook, particularly due to intensifying competition in the TV operating system market and potential disputes with major streaming services. The company's reliance on revenue from a limited number of partners, such as Amazon, Best Buy, and Walmart, which accounted for 71% of device sales in 2023, raises concerns about its market stability should these relationships falter. Additionally, the ongoing consolidation among streaming platforms may reduce the value of Roku's offerings and limit its ability to negotiate favorable terms, potentially leading to slower growth and diminished equity sentiment.

Roku (ROKU) has been analyzed by 35 analysts, with a consensus rating of Buy. 29% of analysts recommend a Strong Buy, 37% recommend Buy, 29% suggest Holding, 3% advise Selling, and 3% predict a Strong Sell.

This aggregate rating is based on analysts' research of Roku and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Roku (ROKU) Forecast

Analysts have given Roku (ROKU) a Buy based on their latest research and market trends.

According to 35 analysts, Roku (ROKU) has a Buy consensus rating as of Aug 1, 2025. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $99.26, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $99.26, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Roku (ROKU)


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