
TPB Stock Forecast & Price Target
TPB Analyst Ratings
Bulls say
Turning Point Brands Inc. has demonstrated a positive trajectory in market performance, with a notable 50 basis points increase in in-store market share to 11.2%, reflecting improved consumer offtake despite declines in broader hard stimulant tobacco categories. The company's oral nicotine products are on track for significant revenue growth, projected to surpass legacy segments and Zig-Zag products by 2030, underscoring an expanding contribution to consolidated sales. Additionally, Stoker's moist snuff tobacco (MST) segment has seen a year-over-year sales increase of 6% in Q3 2025, benefiting from strategic positioning in the discount market and an aging consumer base that is increasingly opting for value-oriented brands.
Bears say
Turning Point Brands is facing multiple challenges that contribute to a negative outlook for its stock. The company is experiencing market share erosion in its Stoker’s moist snuff tobacco products and an anticipated decline in revenues due to shifts away from smokeable cannabis flower, which could negatively impact legacy business performance. Furthermore, the expected contraction in gross margins, particularly in the Zig-Zag segment, and a projected EBITDA for 2025 that falls slightly below current guidance, raise concerns regarding overall financial health and future profitability.
This aggregate rating is based on analysts' research of Turning Point Brands and is not a guaranteed prediction by Public.com or investment advice.
TPB Analyst Forecast & Price Prediction
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