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WIX
Volume: 301

Wix.com (WIX) Stock Forecast & Price Target

Wix.com (WIX) Analyst Ratings

Based on 22 analyst ratings
Buy
Strong Buy 23%
Buy 36%
Hold 36%
Sell 5%
Strong Sell 0%

Bulls say

Wix.com is a promising investment with its strong growth in revenue and profitability despite challenges such as slow user growth and competition. The company's new in-house model, Base1, and AI tools show potential for improving gross margin and operating expenses. However, there is a need for more stability in market share and the success of Base44 before potential growth can be fully realized. Investors should also consider potential risks including macroeconomic conditions and social unrest in Israel. Overall, with its sound financials and strategic investments, Wix has the potential for long-term success in the competitive website creation market.

Bears say

Wix.com is facing several challenges that could hinder its future growth, including intense competition from free alternatives and low-cost offerings, potential customer churn due to its AI vibe coding tools, and pricing pressure that could erode its core user base. The company also relies heavily on its Wix Editor service for self-creators and may struggle to gain traction with professional customers. Additionally, continued investments in technology and sales and marketing could strain the company's free cash flow generation and negatively impact its profitability.

Wix.com (WIX) has been analyzed by 22 analysts, with a consensus rating of Buy. 23% of analysts recommend a Strong Buy, 36% recommend Buy, 36% suggest Holding, 5% advise Selling, and 0% predict a Strong Sell.

This aggregate rating is based on analysts' research of Wix.com and is not a guaranteed prediction by Public.com or investment advice.

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FAQs About Wix.com (WIX) Forecast

Analysts have given Wix.com (WIX) a Buy based on their latest research and market trends.

According to 22 analysts, Wix.com (WIX) has a Buy consensus rating as of Sep 16, 2026. This rating is provided by third-party analysts and is not investment advice from Public.com.

Wall Street analysts have set a price target of $92.64, reflecting a 0.00% increase from the current stock price.

Financial analysts have set a price target of $92.64, indicating a 0.00% increase from the current stock price, but ratings and forecasts are frequently updated based on market conditions, earnings reports, and industry trends. This prediction is provided by third-party analysts and is not investment advice from Public.com.

Wix.com (WIX)

Volume: 301

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